Beard Liberation Front
4th May
Media Release
Contact Keith Flett 07803 167266
Working From Home beard: Week 7.Lockdown beard must be the new normal
The Beard Liberation Front, the informal network of beard wearers, has said that with many working from home, and barbers closed, the numbers of people growing beards has increased significantly. Unilever has reported a downturn in sales of razors due to people ‘shaving less’ underlining that lockdown beards are becoming permanent.
The campaigners say that with the 7th week of Lockdown now starting it is time to underline that there must be no going back to how things were before. The Lockdown beard must be the new normal and should be maintained even when restrictions ease.
It is appreciated that this may case issues for some barbers and the Beard Liberation Front will be pressing the Chancellor to provide a special fund to help them adjust their business to the new normal of beard wearing.
BLF Organiser Keith Flett, Lockdown has led to many changes in daily life quite a few of which are likely to be with us when matters eventually ease. Beards are here to stay.
Working From Home beard. How to maintain your beard
1 Check twice daily for any split ends or misplaced hairs and remove them
2 Wash & comb through the beard every day at least once, preferably more often.
3 To maintain hair quality beard oils or balms are used by some, while others marinate briefly in imperial stout or porter.
4 Occasional pruning will help to strengthen hair growth and make sure you desired style is maintained. Pruning where required and appropriate should be on a weekly review basis
5 Don’t forget to post the occasional picture of your well maintained beard on social media to encourage others.
Leave a Reply