Beard Liberation Front
Media Release
8th August
Contact Keith Flett @kmflett
London Beard Week 2024 Can a London Craft Beard be identified?
The Beard Liberation Front, the informal network of beard wearers, has said that London Beard Week which runs until 10th August will mark the continued growth of beards in the Capital.
It traditionally coincides with the Campaign For Real Ale’s Great British Beer Festival at Olympia often the source of anti-beard stories in the media. This is not running in 2024 but the London Craft Beer Festival does take place at Tobacco Dock on 9th and 10th August.
London Beard Week is posing the question of whether there is such a thing as a London Craft Beard?
The campaigners say that aside from the many more beards to be seen in workplaces, shops and pubs, there is also a growth of specialist beard care shops and hairdressers offering beard trims and treatments, although the BLF advises against beard trims in barbers shops.
London Beard Week is a celebration of London, now one of the most beard friendly Capital cities in the world, and of London’s great hirsute heritage from Charles Dickens to Karl Marx through to modern day beards such as England football captain Harry Kane and author and Arsenal fan Michael Rosen.
As part of the week the BLF is running a poll to find the most impactful and impressive figure with a beard who is associated with London, past and present.
BLF Organiser Keith Flett said, London is striking a decisive blow against pogonophobia, the irrational dislike of facial hair. It’s now respectable to wear a beard in London but that doesn’t mean there isn’t room for hirsute innovation and in particular a London Craft Beard style.
London Beard Week poll to find London’s most Iconic Beard.
An online poll is running during the week
Charles Dickens, author
Fred Engels, philosopher and activist
Michael Rosen, author & broadcaster
Sigmund Freud, psychoanalyst
Jeremy Corbyn, Islington North MP
William Cuffay, Leader of London Chartism
Bernie Grant, London Labour MP
W G Grace, cricketer
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