In March 2026 the US medical cannabis and craft beer company acquired Brewdog out of administration for £30m
The CEO of Tilray has told the Times that since then they have put £50m into Brewdog to keep it going and invest in its future. This is hardly unexpected, but does of course come with the hope that the investment pays off.
Simon also revealed the key reason why Tilray bought Brewdog- essentially for access to market for its US beer brands
“Do you know how hard it would have been for me or for Tilray to come to the UK and introduce our American brands without having Brewdog?
“We would have spent millions of dollars to get distribution and to get the consumer aware of it. This is a big, big plus for Tilray and a big, big advantage.”
Since the takeover, Tilray has introduced 24 new American beers to bars in the UK as well as an energy drink, Hi*Ball.
Kmflett's Blog 
I must admit to being more tempted to try out those Tilray brands than Brewdogs.
Wonder if they’ll make it over to Ireland though?
through their website tho whether they deliver to Ireland….